Tuning in more ears and your content strategy


Content Strategy is getting a lot of attention lately. We will be talking about it in small doses here in the next weeks and highlighting things we find important in this area.

While this is not our focus at Ply, we recognize how crucial content strategy is and we believe that a solid content strategy will help Design down the line, when it comes time for it.


Posted by on July 26, 2012 with no comments yet

Reflections on Skeuomorphism


Everybody is talking about it: Skeuomorphism. It’s a new word but an old dynamic, and a mouth full to say:

“When a derivative object retains ornamental design cues to a structure that was necessary in the original. Skeuomorphs may be deliberately employed to make the new look comfortably old and familiar.” Says Wikipedia. For example: a plastic silverware that attempts to look like its metal counterpart (using metallic ink, and/or groves existent on the original piece, but not exactly necessary for the item to function presently). Some call it just… decoration.


Posted by on July 12, 2012 with 3 comments so far

A map of the creative field in America


The Strategic National Arts Alumni Project (SNAAP) is a collection of interactive info graphs done by Indiana University to track the lives and careers of arts graduates in america. It was interesting to see who’s doing what, where, how, and for how much (or how less).

Below are my own highlights.


Posted by on July 2, 2012 with no comments yet